Author Archives: opadmin

Keen IO

Launched provider of data analytics dashboard tools for developers. Company was acquired the same year by private equity firm Scaleworks in December 2017.

Viptela

Established company as leader in emerging SD-WAN product category. Company was acquired within 24 months of our engagement by Cisco for $610 million in May 2017.

OpenDNS

In 24 months, repositioned alternative DNS provider into cloud-delivered security service leader. Acquired by Cisco for $635M in June 2015.

Trusteer

Between 2008 and 2013 MGPR generated over 1,300 press mentions for cyber security software vendor Trusteer. That’s 260 a year or one every 1.4 days. We transformed Trusteer from an unknown security vendor into one of the most quoted and visible companies in the industry. Trusteer was acquired by IBM for nearly $1B in August… Continue Reading →

Azaleos

From 2007 to 2012, helped grow private cloud managed services provider from Exchange-focused vendor to full-fledged UCaaS provider (Exchange, SharePoint and Lync). Azaleos was named 28th fastest growing North American company in Deloitte’s 2011 Technology Fast 500. The company was acquired by Avanade in December 2012.

Imperva

Established company as leader in emerging web application firewall market and helped originate the database activity monitoring category. Today Imperva is the leader in both market segments. The company raised $90M in a NASDAQ IPO in November 2011.

ConfigureSoft

Launched vendor of configuration management tools for servers and desktops. Helped grow company to 150+ employees and multi-million dollar revenues. Company acquired by EMC in May 2009.

Mi5 Networks

Repositioned anti-spyware appliance vendor as secure web gateway provider. Established Mi5 as industry leader in 12 months. Company acquired by Symantec less than two years later in March 2009.

SeeCommerce

In 12 months established SeeChain supply chain performance management system as leading solution for retail, manufacturing, and electronics industries among press and analyst community. SeeChain was acquired by Teradata in December 2006.

Trustgenix

In 11 months established Trustgenix as leading provider of federated identity management software. Company acquired by HP in December 2005 to add identity federation to OpenView platform.

Teros

In 12 months established Teros as leader in web application firewall market ahead of incumbents Sanctum and Kavado. Teros acquired by Citrix in November 2005.

Securant Technologies

Launched start-up developer of web access management software. In 12 months established company as market leader alongside Netegrity (now CA). Securant acquired by RSA Security for $140M in July 2001.

Maker Communications

Launched first generation developer of network processors in 1997. Maker raised $46 million in May 1999 IPO. Company acquired by Conexant (NASDAQ: CNXT) for $900 Million in March 2000.

Omnia Communications

Launched start-up developer of optical access network switch. In less than one year company was acquired by Ciena Corporation (NASDAQ: CIEN) for $429 million in March 1999.

NuView ManageX

Launched and named first event management tool for Windows networks. After just eight months, ManageX was acquired by Hewlett Packard (NYSE: HPQ) in November 1998.

Atul Tulshibagwale, Trustgenix (now HP)

“Marc has been an outstanding PR person for Trustgenix. Under his lead, Trustgenix received unparalleled publicity for its announcements and products, including news, interviews, articles and product reviews in leading trade magazines, prestigious awards from reputed journals, and great analyst coverage. Even after several months of HP having acquired Trustgenix, Trustgenix was a better known… Continue Reading →

Doug Camplejohn, Mi5 Networks (Now Symantec)

“Marc is one of the best PR professionals I’ve worked with, and any security startup would be crazy not to consider him. Instead of the bait-and-switch that sometimes occurs with larger agencies, with Marc you get a senior, well-connected professional who will be your constant contact. Marc has earned the trust and respect of the… Continue Reading →

Torsten George, RiskSense

“Marc Gendron and his partner in crime, Jane Parrish run a boutique public relations agency for emerging information technology vendors, which repeatedly produces the best results money can buy. Both Marc and Jane have an excellent understanding of the networking and security software industry, making it easy to engage with them and creating successful pitches…. Continue Reading →

Eric Olden, Symplified

“Marc Gendron PR has delivered exceptional results for several of my successful software start ups. Most recently at Symplified I credit Marc Gendron’s experience and contacts with the media and analysts with helping establish Symplified as the category defining cloud identity and access management company. Before that, at Securant Marc was critical in establishing Securant… Continue Reading →

Scott Gode, Azaleos (now Avanade)

“Prior to our successful acquisition by Avanade, Marc and his team spent four years providing simply awesome PR/AR support for Azaleos. In response to my RFP for a PR agency, Marc’s bid was not only the most price competitive, but also the most comprehensive for services provided. It was easy to choose the winner. In… Continue Reading →

Mark Kraynak, Imperva

“I decided to bring Marc in as Imperva’s outside PR agency after working with him on a joint PR project in late 2004. He did a great job in helping us to raise our profile from a little known market entrant to the market leader for Web Application Firewall and Database Activity Monitoring. I would… Continue Reading →